Beer consumption in India is fairly low at
per capita around half a litre, but beer experts are predicting
this may rise to almost 20 litres per capita in the next 10
years. With all this fast increase in the Indian beer market
there are plenty of large breweries investing largely in the
Indian market to be a part of the over 70 million cases of beer
that are sold a year
There are a few Indian beers that are
brewed for export and are popular at many an Indian restaurant.
The most famous beer to leave India would possibly be
Kingfisher, it is sold in many countries around the world and
has a 40% market share of the Indian market. The Kingfisher
company have even recently launched their own domestic Indian
airline.
Bangla Premium Beer
At 5.5% Bangla is stronger than
most Indian
beers and has a fuller flavor and smoother taste, that
perfectly complements the spicy food popular across India.
Lal Toofan
Lal Toofan is named after the red dust
storm which sweeps across the barren red desert sands of
Rajasthan in Northern India. It is a distinctive 5% premium
lager that is brewed with basmati rice giving it the perfect
taste to go with the cuisine of India.
Cobra Lager
Cobra Lager is the newest of the Indian
Style beers, the company was setup in 1989 by an Indian living
in the UK to produce an Indian style beer that was less gassy.
With the initial production in Bangalore switching to the UK
plans are afoot to set up production again in India to cater for
the Indian market. Today over half of Cobra production is sold
in UK Indian restaurants. Cobra is a 5% microbrew Larger that is
extra smooth, refreshing and full-flavored.
Kingfisher Lager
Kingfisher accounts for one in every four
bottles of beer sold in India and has been around since 1857, it
is also a popular beer in many an Indian restaurant right across
the world. this 5.0% slightly sweet, light Indian lager is crisp
and refreshing.
Taj Mahal Premium
Taj Mahal premium is brewed by United
Breweries which is India's largest brewer that make many brands
including Kingfisher and UB Export. Taj Mahal Premium is a 4.5%
Crisp hoppy bitter with a clear amber color and a light body
that complements many a spicy Indian curry.
